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9.
How
ASP’s are using it today?
We
currently offer the software as an ASP ourselves; however,
the focus of our business is on developing the software and
we are eager to partner with ASP’s like you and have you sell
and support the software while we develop it. Our ASP client,
The Lang Companies, is primarily a mail order telephone order
company. About 65% of their transactions are through Mail
Order and Telephone order sales processed at their 50-seat
call center. Only about 35% or their orders are web based.
This is true for many mail order businesses. By offering the
Intershop Matador combination, you sell a solution not only
to those companies that need a web site, but you now become
an ASP for an entire Mail Order Telephone Operation. Furthermore,
the customers who have both a web site and a Mail Order and
Telephone Order operation, tend to be the larger more desirable
companies with more money to spend on your services. In other
words, they are not the Mom and Pop web sites.
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